The advantages and disadvantages of data productization
by SMEBOOK (admin) · February 28, 2021
Product Analytics comes with tons of benefits that companies. However, it also has limitations.
Benefits: * Proactivity and anticipating * Mitigating fraud and risks * Delivering right products * Personalization * Optimizing experience
Limitations: * Can violate client privacy by allowing the parent companies to access details such as online transactions, sales or subscriptions. * The quality of the software usually depends on its features and implementations. Some techniques are complex and require adequate training.
SMEBOOK is reinventing the management of tech companies’ assets by providing a matchmaking algorithm capable of recommending partnerships according to needs and interests.