NLP for social media

Social media platforms are covering the entire globe just like a web, where one string acts as a backbone of the next string. Today every organization is heavily relied on these social media platforms to reach their respective consumer group as they are great for marketing their products and services. NLP has already proved its significance as a communication tool between humans and machines. The integration of NLP with a social media platform is indeed an exceptional marketing strategy to enhance the overall user experience. Virtual assistants, messenger bots, customer service automation, social media monitoring survey analytics, etc. are some of the ways that are used by companies to enhance customer experience and business profitability.

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