Augmented analytics vs augmented intelligence
by SMEBOOK (admin) · May 20, 2020
In Augmented analytics, organizations' data is analyzed to gain deeper insights and find the factors that can impact the results or outcomes, which further help to make an actionable plan. Whereas, Augmented Intelligence, using raw data, organizations build a model that is easy to explain and sustain the accuracy of the prediction at much high-level. It helps in building customer trust in the brand and also explains the working methodology of a chosen business or marketing model.